How Instagram is Connecting the Tile World, One Image at a Time

Instagram as a Customer Connection Tool

If you haven’t been using Instagram to connect with designers, architects, and fellow tile industry members, then you’re missing out on one of the most valuable, visible and exponentially successful marketing tools available today. People often include links to Instagram accounts in their customer communications, set up by Epsilon or by other firms. This links their whole brand experience together. Plus there are other benefits. Not only can businesses get inspiration from companies similar to theirs, they can also use an instagram messenger to engage with their customers or connect with other tile industries directly from their computer. Instagram is able to connect multiple people and businesses together. If your business isn’t on Instagram, you’re missing out!

Not sure where to begin, who to follow, what to post, or which hashtags to use? Then Coverings 2017 (set for April 4-7 in Orlando, FL) is the place for you to learn the tips, tricks and techniques you’ll need to get started or to fine-tune what you’ve already started! For instance, you may want to look into various tools you can use alongside Instagram, such as linktree, for those that don’t know – Instagram only allows a user to publish one link throughout their bio, for companies and agencies wishing to market a product or service, this can be a little frustrating, this is where linktree comes to save those businesses, allowing many links to be placed within the Instagram bio.

That’s where my dear friend and colleague, Irene Williams of MSG2MKT, and I come in. Join us on the show floor for our education Byte sessions, “Picture This: Instagram as a Customer Connection Tool.”

Here’s what you can expect to learn from us:

  • Understand how to incorporate Instagram into your marketing and social media programs.
  • Learn the top apps and practices to make your Instagram account a measurable marketing tool.
  • Get the scoop on using hashtags and creating the best visuals to inspire responses.
  • Gain actionable insights to determine if paid promotions would be valuable to your biz.

Intrigued? Then mark your calendars now for April 4th and April 6th.

For more information on our Instagram sessions, and additional educational opportunities available during Coverings, visit here.

Also, make sure to follow Tileometry on Instagram! You’ll like what you see!

See you there!

Those trying to boost their Instagram followers, likes and engagement but to no avail might find better success with an account manager from https://upleap.com.

About Coverings

Coverings is the largest and most important ceramic tile and natural stone trade fair and expo in the United States. It features exhibitors from more than 40 countries and is the stage for introducing some of the most innovative tile and stone products in the world.

The exposition serves as a valuable resource for continuing education for all segments of the industry, with more than 75 informative, accredited seminars and live demonstration sessions throughout the show, all free of charge. Coverings attracts thousands of distributors, retailers, fabricators, contractors, specifiers, architectural and design professionals, builders and real estate developers.